ABB Optical Group Canada, Inc.

Privacy Policy

Effective Date: June 11, 2021

ABB Optical Group Canada, Inc, and/or its affiliates (collectively, "ABB," "our," or "we") operates its website available at (the “Website”). ABB values and respects the privacy of its customers and visitors. The purpose of this Privacy Policy is to describe the manner in which we collect, use, disclose and otherwise process personal information when you visit or use our Website, or when you otherwise interact with us. This Privacy Policy also describes the choices you can make about our use of your information.



In the course of fulfilling lens orders and deliveries for eye care professionals, we collect and use personal information for the following purposes:

Online Account Creation: To place an order through the Website, you will be required to open an online account. We collect information about you and your practice in order to create and administer your online account, such as your first and last name, email address, banking information, practice mailing address and phone number, account number and a password that you create. We strongly recommend that you do not disclose your password to anyone. We will never ask you for your password in any unsolicited communication (such as letters, phone calls or email messages). We also collect information as part of your credit application, if applicable, including your business and personal credit history and license or registration number.

Order Fulfillment: When you place an order for lenses through the Website, we collect personal information about your patients including their first and last name, prescription information, order, and shipping address (if you choose to ship the lenses directly to your patient) and maintain a record of your order history. You are responsible for ensuring that you have obtained all necessary consents and provided all necessary notices to provide this information to us, and to enable us to process the patient data.

Marketing Communications: We may send you our newsletter, or other marketing or promotional information regarding our products and services, in which case we may collect and use personal information about you and your practice, including your name, email address, practice location and products that you may have purchased from us in order to provide relevant communications. You can opt-out of receiving these communications by clicking on the unsubscribe link included at the bottom of the email or by contacting us as set out under “How to Contact Us” below. Please note that if you unsubscribe, you may continue to receive certain transactional or account-related communications from us.

Surveys/Analytics: From time to time, we may offer you the opportunity to participate in one of our surveys. The information obtained through our surveys is used in an aggregated, de-identified form. We use this information to help us understand our users and to enhance our Services.

Customer Service: When you contact us with a comment, question or complaint, you may be asked for information that identifies you (such as your name, address and a phone number) along with additional information we need to help us promptly answer your question or respond to your comment or complaint. We may retain this information to assist you in the future and to improve our customer service and product and service offerings.

Call Recording: We may monitor and record our telephone conversations with you for training and quality assurance purposes. You will be provided with a notice at the beginning of any call that is being recorded. If you do not wish to have your call recorded, please let us know.


We will not disclose, trade, rent, sell, or otherwise transfer your personal information, without your consent, except as otherwise set out herein.

Service Providers: Your personal information may be transferred (or otherwise made available) to our affiliates and other third parties who provide services on our behalf. We use service providers to manage and process your information, for example, providers of payment processing software, hosting providers, shipping partners, and marketing and advertising service providers. Your personal information may be maintained and processed by ABB and its affiliates and third-party service providers in the US, Canada, or other jurisdictions. In the event personal information is transferred to the US or other foreign jurisdiction, it will be subject to the laws of that jurisdiction and may be disclosed to or accessed by the courts, law enforcement and governmental authorities in accordance with those laws. Our service providers are given the information they need to perform their designated functions and are not authorized to use or disclose personal information for their own marketing or other purposes.

Business Partners: We may share your personal information with our business partners, including product manufacturers and promotional business partners who help us run joint promotions or who provide a product or service in partnership or collaboration with us.

Legal/Compliance: ABB and its Canadian, US and other service providers may disclose your personal information in response to a search warrant or other legally valid inquiry or order (which may include lawful access by Canadian, US or other foreign governmental authorities, courts or law enforcement agencies), to other organizations in the case of investigating a breach of an agreement or contravention of law or detecting, suppressing or preventing fraud or as otherwise required or permitted by applicable Canadian, US or other law. Your personal information may also be disclosed where necessary for the establishment, exercise, or defense of legal claims and to investigate or prevent actual or suspect loss or harm to persons or property.

Sale of Business: Personal information may be transferred as an asset in connection with a prospective or completed merger or sale (including transfers made as part of insolvency or bankruptcy proceedings) involving all or part of ABB or as part of a corporate reorganization or stock sale or other change in corporate control.

With your consent, we may also share your personal information with other third parties.


Visiting our Website: In general, you can engage with our Services without telling us who you are or submitting any personal information. However, we and/or our service providers (such as Google Analytics) collect IP (Internet protocol) addresses from all visitors that use our Services and other related information such as page requests, browser type, operating system and average time spent using our Services. This information is used to help us understand the activity on our Services, and to monitor and improve the Services.

Cookies, Tracer Tags & Web Beacons: Our Services use a technology called “cookies”. A cookie is a tiny element of data that our Services can send to your browser, which may then be stored on your hard drive so we can recognize you when you return. We use cookies on the pages on our Services where you are prompted to log in or that are customizable. If you have registered with our Services, these cookies (1) may let us know who you are, (2) may be necessary to access your account information, and (3) will provide us and our service providers with information that we will use to personalize our Services in accordance with your preferences.

You may set your web browser or device to notify you when you receive a cookie or to not accept certain cookies. However, if you decide not to accept cookies from our Services, you may not be able to take advantage of all of the features of our Services.

Our Services may also use a technology called “tracer tags” or “Web Beacons.” This technology allows us to understand which pages you visit using our Services. These tracer tags are used to help us optimize and tailor our Services for you and other future visitors to our Services and develop new products or services.

Analytics: We may use a third party such as Google Analytics to help us gather and analyze information about the areas visited through our Services (such as the pages most read, time spent, search terms and other engagement data) in order to evaluate and improve the user experience and the Services. These third parties may use cookies and other tracking technologies. For more information about Google Analytics or to prevent the storage and processing of this data (including your IP address) by Google, you can download and install the browser plug-in available at the following link: You can also obtain additional information on Google Analytics’ data privacy and security at the following links:

Third Party Links: Our Services may contain links to other sites that we do not own or operate, including social media websites. Also, links to our Services may be featured on third party websites on which we advertise. Except as provided herein, we will not provide any of your personal information to these third parties without your consent. We provide links to third party websites as a convenience to the user. These links are not intended as an endorsement of or referral to the linked websites. The linked websites have separate and independent privacy statements, notices, and terms of use, which we recommend you read carefully. We do not have any control over such websites, and therefore we have no responsibility or liability for the manner in which the organizations that operate such linked websites may collect, use or disclose, secure and otherwise treat your personal information.


We work with third parties such as ad networks and other advertising companies that use their own tracking technologies (including cookies and pixel tags) on our Website in order to provide you with tailored advertisements across the Internet. These companies may collect information about your activity on our Website and third-party websites (such as web pages you visit and your interaction with our advertising and other communications) and use this information to make predictions about your preferences, develop personalized content and deliver ads that are more relevant to you on third party websites. This information may also be used to evaluate the effectiveness of our online advertising campaigns.

To successfully opt out, you must have cookies enabled in your web browser (see your browser’s instructions for information on cookies and how to enable them). Your opt-out only applies to the web browser you use so you must opt-out of each web browser on each computer you use. Once you opt out, if you delete your browser’s saved cookies, you will need to opt-out again.

Opting-out of Interest-Based Advertising: For more information about interest-based advertising and to understand your options, including how you can opt-out of receiving behavioural ads from third-party advertising companies participating in the Digital Advertising Alliance of Canada, please visit the Digital Advertising Alliance of Canada website at

Please note that even if you opt-out of interest-based advertising by a third party, these tracking technologies may still collect data for other purposes including analytics and you will still see ads from us, but the ads will not be targeted based on behavioural information about you and may therefore be less relevant to you and your interests.


We have implemented reasonable administrative, technical, and physical measures in an effort to safeguard the personal information in our custody and control against theft, loss and unauthorized access, use, modification, and disclosure. We restrict access to your personal information on a need-to-know basis to employees and authorized service providers who require access to fulfil their job requirements.

If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account with us has been compromised), please immediately contact us in accordance with the “How to Contact Us” section below.

We have personal information retention processes designed to retain personal information of our customers for no longer than necessary for the purposes stated above or to otherwise meet legal, accounting or reporting requirements such as maintaining appropriate financial and audit records (which may extend beyond the end of your relationship with us).


You can opt out from receiving future marketing communications from us at any time by using the unsubscribe function in the email you receive from us, or contacting us as set forth under“How to contact us”below. Even if you opt out of receiving marketing messages, we may still contact you for transactional purposes such as confirming or following up on an order, payment or request, asking you to review a product or service you have ordered, or notifying you of product recalls.


You have the right to access, update, and correct inaccuracies in your personal information in our custody and control, subject to certain exceptions prescribed by law. You may request access, updating and corrections of inaccuracies in personal information we have in our custody or control by emailing or writing to us at the contact information set out below. We may request certain personal information for the purposes of verifying the identity of the individual seeking access to their personal information records.

If we receive a request from a patient to access or update personal information, we will direct that individual to the relevant customer.


We may update or modify this Privacy Policy at any time, by posting the amended version including the effective date of the updated version. We may also notify you of any material changes to this Privacy Policy through an alert on our website and/or by email.


You can update your preferences and information by updating your contact information through our Services or contacting us at the e-mail address or phone number below. Additionally, if you have any questions or concerns about the manner in which we or our service providers treat your personal information, please do not hesitate to contact us through any of the methods below.

Phone: 1-855-589-7909

Email for privacy and security matters:

Email to unsubscribe or manage communications:

Mail: ABB Optical Group Canada, Inc.
Attention of: Privacy Officer
12301 NW 39th Street
Coral Springs, FL 33414 (USA)